"I couldn't find the email in which I had received the tickets. It took me a lot of time to find them. When I finally found them it was all about opening different pdf files, zooming in and out increasing phone brightness and starting again for each ticket. We were supposed to have a nice time but it started with frustration"

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The, about to become, founders started talking and realised that the overall digital experience with their respective favorite sport club was less than satisfying.

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"It was startling to discover how bad the digital experience is for the bulk of sports clubs. No entertainment, no service, cumbersome customer path, difficult access to information, and when digital services actually existed they were spread accross differents apps, websites with each time new customer accounts to sign-up to"

"It was amazing to discover your can more easily book and experience a travel halfway around the world, than just getting into the stadium close to home"

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A few month later Nicolas and Guillaume started bFAN Sports with the purpose of helping sports organizations to bring their fan the experience they expect!